Don’t Slow Down Now!

Don’t Slow Down Now!

Well, here we are again in a down economy with businesses scrambling to stay alive and relevant. What can we do to weather another attack on our livelihoods? BRAND! INTRODUCE! MARKET! A fresh new logo brand says you’re still in the game and proactively forging ahead. Introducing that new brand alongside your new product and innovations says you’re investing in your future. Marketing it aggressively to get out in front of your competition speeds you towards quicker market share and financial gain. It’s all an investment towards a brighter future. One that hopefully all businesses can enjoy and prosper in.

New Year New Look?

New Year, New Look?

The start of a new year is the perfect time to launch a new logo brand campaign. It is the time of the year when most business to business companies slow down a little bit and have the time to prepare for the next round of high activity. A new brand shows that you are keeping current, relevant and in touch with trends. Colors change, fonts evolve, social attitudes influence. All things to consider whether to update or not. Then once you do update your logo brand, you need to follow up with updating all of your advertising and media with current messaging as well. Don’t let 2023 be hindsight. Plan ahead now and give us a chance and a call today. #iconimagerygraphicdesign #bellevuegraphicdesigner

Website Tune-Up Time?

Website Tune-Up Time?

Websites are the storefront of most all businesses today. As with a physical storefront they need a fresher-upper from time to time. Especially on your landing page. You know, the page your customers see first, like walking through the front door of your business. If it is not appealing or timely, odds are they will go next door and shop. Yup, we all judge a book by its cover! A stale unattended to website will not be ranked very highly on searches but buried deep down on page 100 of a Google or Bing search. Really who goes that deep on their search reviews? Speaking of reviews, get them! Ask your clients to say a few good words about you on their favorite review site like Google or Yelp. Doesn’t have to be long winded and fancy. A simple “These guys are great to work with” will go very far with potential customers. Then use a review plugin to attach those to your web site for greater search rankings. So, don’t be afraid to ask. Back to the tune-up. When was the last time you updated all of the content and photos with fresh, relevant, and exciting information and a CTA (Call To Action)? Do you have the necessary hidden Schema information? Is your inventory pricing current? Many other forgotten about updates can hold you down in those searches. If you’d like to know more and see some examples of how we tune-up websites, give us a call today. 425-746-8545 #iconimagerygraphicdesign #bellevuegraphicdesigner

ADA Compliant Signage

ADA Compliant Signage

Did you know that ADA Compliant and Fire Safety signage can hold up your Certificate of Occupancy? If you do not have all of the correctly designed and installed OSHA ANSI and local fire department required signage in your commercial space, be it a clinic, apartment building, or office building, you will not get a signed off certificate of occupancy until you do. Some buildings need hundreds of these signs and some need only a few depending on the degree of tenancy and number of residential floors and parking levels. If you want someone who has set up hundreds of such signage programs, Icon Imagery, Inc. is the company to call on. #iconimagerygraphicdesign #bellevuegraphicdesigner

Why Change Your Logo Brand?

Time To Update Your Logo?

Brand evolution is a common practice, but doing it too often may lose you more customers than gain them. Historically companies like Coke Cola, McDonald’s, and most car manufactures have changed their brands every decade or so. Not a total change, but an update of the icon, fonts, colors etc. It’s OK! #iconimagerygraphicdesign #bellevuegraphicdesigner

Time for change?